Designation: AR & VR Strategy Lead at Accenture Digital
Areas of Expertise: Mobile, AR & VR, User Centric Design, Digital Product Strategy
Innovation, experience designer, and digital transformation expert, Nicola is currently part ofthe Accenture Digital UKI where he is the XR (AR, VR and MR) Strategy Lead, he’s also partof the BIMA (British Interactive Media Association) immersive technologies think tank.
A key part of his role is to use User Centric Design and Digital Transformation frameworks tocreate innovative, transformational solutions using Augmented Reality, Virtual Reality.
With more than 15 years of experience in the media and entertainment industry, Nicola has worked for companies like Atari, Google, Spotify, Yahoo!, Virgin Radio delivering complex B2E, B2B and B2C digital solutions and multiple App Store number one mobile applications.