VFX – 3 letters that are redefining movies

VFX – 3 letters that are redefining movies

”It is funny how the colors of the real world only seem really real when you watch them on a screen”. This is a quote from Anthony Burgess, and it appears it gets even more precise with every year that passes by.

Movies are getting exponentially more convincing with time. This development can in different cases be attributed to anything from artistic development to technological advancement. Concerning the latter, VFX (Visual Effects) and CGI (Computer Generated Imagery), has a big role to play. The major blockbusters which we enjoy today are only possible to execute at the level which they are, due to the highly sophisticated and advanced Visual Effects which we can generate today.

The captivating universe of ‘The Lord of the Rings’ is only possible with the extreme levels which we can take cinematography too with today’s technology. It is why people often get left with the question of how exactly it would be possible to further the realism of the Media & Entertainment, which we enjoy today. The scenes of ‘The Dark Knight’ or ‘Iron Man’ unquestionably leaves the viewer with a slight belief that Bruce Wayne or Tony Stark could in fact exist in real life, which is what makes it so enjoyable. And at the end of the day, who knows what Elon Musk hides in his basement?

Movies in India too have embraced VFX in a big way. It has changed the way we tell and watch our stories. Mythology comes alive, our own heroes are made to look even more heroic and we are made to imagine worlds that are ever more so fantastic and fascinating. From the life of a fly in Eega, to the story of the mighty Baahubali; from the action packed Dhoom series to our own super hero Krrish.

Despite the before mentioned question of how exactly it is possible to further develop and advance these technologies, when it is barely hard to imagine what could be next, there is no doubt the development and advancement will continue to baffle and amaze people.

Some of the technologies that are likely to become more mainstream are computer generated digital characters, highly advanced VFX toolkits such as Nuke that are making it much easier for movie makers to incorporate VFX, the use of projection screens to make backgrounds and sceneries more realistic, to effects like de-ageing and stop motion.

At Anthill Studio we are looking for VFX tech startups to work with us and build exciting new solutions that can be taken to new customers through our networks. In the future we look forward to being entertained and having our feet swept away by VFX and CGI startups participating in our own Media & Entertainment accelerator.

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